Hive hype

Just back from a May Day weekend break and I'm met with a news item about a “revolutionary hive management system” that takes “hive management to a new level”. There's nothing like a bit of understatement — and that's nothing like a bit of understatement. I could be forgiven for not even bothering to look at the Xen-Apiary website, but I promise I will — sometime, when I'm brave enough to wade through the meaning-free hype.