bees, honey and other sticky subjects

Friday, February 11, 2005

Poor bear

The US National Honey Board has abandoned its bear logo

 Posted by Hello
and replaced it with a dripping honey hexagon. The Board said that the bear was outdated and being used without authorisation in other contexts. Pity they didn't orientate the hexagon the correct way -- bees always build their cells with the points at the top and bottom.

 Posted by Hello


Anonymous Val Ann C said...

The new logo is not very special. It looks industrial, like it could be for petroleum business.
If they don't want to use a bear, why not a bee? Or a hive?

3:46 am  

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